A hero’s journey through the creative process
Barcelona's OFFF festival is a globally renowned event that showcases the latest trends and developments in design. It provides a platform for creative individuals and artists to explore their imagination and fuel their creativity. Working with OFFF is always an opportunity to expand our minds and let our creative juices flow.
We had the privilege of rebranding and designing the visual identity for last year's edition. However, for #OFFF2023, we wanted to create something that truly reflected the audience's experience during the three-day event. Therefore, we collaborated with Found Studio and Combustion Studio to develop the entire campaign.
An ever-changing identity
The beauty of starting simple
What's great about creating the rebranding and this campaign, is that it allowed us to have a lot of creative freedom throughout the project, and...
it was an opportunity to nurture our own creative souls.